How Does Carl Zeiss in Camera Phones Make a Difference?

Camera phone and standard mobile phone brands try to top each other by manufacturing camera features dictated by pixels, now measured by megapixels. They always go higher every year. Due to this underlying competition and the fanning of marketing strategies revolving on pixels, consumers have also adopted the standard of megapixels as the ultimate basis of an excellent DSLR and camera phone. Is this right?

Nokia camera phones boast of Carl Zeiss Tessar lens for higher image quality

The truth is, pixel is one factor, but that doesn’t dictate the whole digital photography game at all. The process of taking pictures involves two major stages—from capturing the image (or in raw terms, data), which is the first stage, to the processing of the captured data, which is the final stage.

Between the two, the first stage is the most important because it starts the process; hence, it provides the quality of the image to be processed. The processing stage is just a supporting feature. The processing is where the clearing of noise (blurred dots), automatic sharpening of lines, anti-blurring, and light balancing happens.

However, what makes the difference in photography is not primarily the processing technology but the collection of distinct data, colors, and dimension using the only possible way of taking the data–through the lens! Having shabby lenses in any form of cameras renders most editing systems futile (unless you want to totally photoshop the image).

If you really want to take pictures in ultra sharp quality, go with camera brands that use Carl Zeiss lenses. They make sure that the images you capture are clear straight from the lenses.